Do you know what the barriers to entry for businesses in international markets are? If you want your business to grow and prosper, it would be very useful for you to familiarize yourself with these barriers to entry. Nowadays, the internet is a window to the rest of the world, and it can help to expand your business on an international scale. However, if you don’t really know how to deal with the problems that you’re faced with, it won’t …
Category: Business
China, the Asian giant, has become one of the most profitable markets in the world. Hundreds or even thousands of Spanish companies are trying to carve out a niche for themselves to export their products to the country. You could do it too, irrespective of whether you’re a traditional company, a sizeable company or an SME that operates as an e-business. It has never been easier to sell a food product overseas. But take care as it does present a …
Have you ever heard of mailing? It is a very effective marketing tool that allows us to send mass emails to whatever contact list we choose. But how does mailing work? We explain it all in this article. Keep reading. Is mailing the same as email marketing? The answer is not exactly. In email marketing the email is used as a diffusion method for companies, but those who receive it must give their consent. This is a strategy that is …
Today, social networks such as Facebook, LinkedIn or Google +, among others, allow users to get closer to potential customers, making them an optimal tool for selling on social media. Have you heard about social selling? In this article, we tell you what it entails and how to apply it. What is social selling and what does it involve? Social selling is the technique of using social media language with the aim of selling something. Through it, you can get …
The current era of digitalization in which we live offers great opportunities to grow a business on an international scale. These opportunities include exploring new markets or selling in different countries around the world without the need to have a physical store. In truth, it may be that your store has already crossed borders and that a contact thousands of miles away ends up turning into a potential customer who shops at your online store. Yet, how do users in …