The 2024 Olympic Games brought together hundreds of athletes from over 200 countries. At this human, international, and sporting event, communication and translation played a fundamental role in guaranteeing understanding and interaction between participants. Were you aware of just how important language was at the most recent Olympic Games? Can you guess which were the main languages at this Parisian get-together? Find out with us. Most spoken languages at the Olympic Games In Tokyo 2020, 35,000 volunteers offered linguistic assistance …
Category: Business
The digital age has brought with it a significant transformation in the translation market that can even be seen in emerging languages. With a doubt, innovativeinformation and communication technologies have shaken up how language services are provided. In fact, translators use state-of-the-art tools to speed up and fine-tune their work. To name but a few, computer-assisted translation software and machine translation have gained ground. On the other hand, larger volumes of texts and information in different languages can be accessed, …
The variety of interpretation types reflects this language discipline’s capacity to build bridges between cultures. The world is becoming increasingly globalized, which is progressively increasing our need to communicate effectively in different languages. To fulfil this need, new interpretation applications are being used that are increasingly adapted to suit this ever-changing climate. The role of interpretation Linguistic interpretation is a process used to enable a person to understand information provided in a different language. It is different to translation in …
As you may already know, all online marketing agencies are constantly exposed to changes that could influence the way they work. At the end of the day, this sector is particularly versatile and heavily depends on new technologies. This is why we’d like to talk to you about the main trends that are set to dominate the future. Ready to discover what’s around the corner? The digitalization of marketing services Without a doubt, digitalization is the new paradigm and, within …
Core business is one of the most relevant concepts in the business world today. Understanding its ins and outs will help you to properly define your strategy and confidently tackle any challenges that arise. Keep on reading, because we’re about to explain all you need to know. What is a company’s core business? It is a term that refers to the main activities that define a company from a competitive standpoint. Essentially, a business’ core is what makes it stand …