• Recent Posts
  • Recent Comments
    • ¿Por qué los traductores profesionales son rentables para tu e-commerce? - Blarlo on The importance of being present in the B2C (Business-to-Consumer) e-commerce
  • Archives
    • June 2024
    • May 2024
    • April 2024
    • March 2024
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • October 2023
    • September 2023
    • August 2023
    • July 2023
    • June 2023
    • May 2023
    • April 2023
    • March 2023
    • February 2023
    • January 2023
    • December 2022
    • November 2022
    • October 2022
    • September 2022
    • August 2022
    • July 2022
    • June 2022
    • May 2022
    • April 2022
    • March 2022
    • February 2022
    • January 2022
    • August 2021
    • February 2021
    • January 2021
    • November 2020
    • April 2020
    • March 2020
    • January 2020
    • December 2019
    • November 2019
    • October 2019
    • September 2019
    • August 2019
    • June 2019
    • April 2019
    • March 2019
    • February 2019
    • January 2019
    • December 2018
    • November 2018
    • October 2018
    • September 2018
    • August 2018
    • July 2018
    • June 2018
    • May 2018
    • February 2018
    • January 2018
    • November 2017
    • September 2017
    • August 2017
    • March 2017
  • Categories
    • Business
    • Culture and localization
    • E-commerce
    • Multilingual tourism
    • News
    • Orthography
    • Professional Translators
    • Specialised translation
    • Technologie
    • Translation tips
    • Uncategorized
  • Meta
    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org

Translation mistakes in the tourism sector

Translation mistakes in the tourism sector
Do you need translation services?
Contact us now to get a quote

Normally, the worst examples of bad translations are always found in texts related to the tourism sector. Have you noticed these details? A cover on a restaurant menu that is not correct, an unfortunate sign announcing an activity, or a brochure that is too vague. Translation mistakes in the tourism sector are common.

Many consider that translating a tourism text is easy or that using Google Translate will solve the problem. This is not professional at all and, if we depend on this sector, our image will not be up to the high standards held by the industry.

As you well know, tourism is the main economic activity in several countries and, if the main barrier is language, you will encounter difficulties in the business and even possible economic losses.

Translation mistakes in the tourism sector

Why avoid mistakes in translations for tourism

We’ve all planned vacations and traveled to different places. When we go abroad, we want to find things that make us comfortable and feel at home.

The importance of a good tourism translation

Tourism is a very important sector for the world economy and the one that adapted the fastest to the digitization of the market. While it is true that there are no barriers on the Internet, customers may encounter difficulties if they wish to travel to countries where a different language is spoken.

We have to give tourists what they’re looking for. Today, most bookings are made online and statistics show that a high percentage do not trust websites that are translated inaccurately. This leads to mistrust and the loss of a potential customer.

Therefore, a good tourism translation opens the doors to another culture wide open. For this reason, professional experts in the language are required for both the country of origin and the target country. Also, remember that you must adopt a translation strategy so that the tourist feels comfortable and wants to get to know the proposed destination.

You need to use a good strategy and the right language to disseminate this culture. In this way, the tourist will not only understand the information presented, but also feel compelled to visit the suggested option.

What kind of texts will you find in tourism translation?

Obviously, there is a great variety of texts. In addition to websites, we may find forums, blogs, magazines, catalogs, guides, brochures, maps, layouts, social media posts, posters, signs, reservations, invoices, etc.

In this regard, the need for professionals who can improve the customer experience is evident. From advertising texts to purely administrative papers, translators are instrumental to overcoming the language barrier that exists between any two sides.

Typical mistakes in tourism translation

Google Translate may become your worst nightmare, as its machine translation can have fateful consequences. A good example includes a sign in a store asking customers to “Please don’t touch yourselves.”

In short, if the translation is not accurate, you will not be able to attract customers, or you’ll offer them a bad service, which will result in significant economic loss.

This post is also available in: Español (Spanish) Français (French)