If you own or work in a winery, you probably know that wine technical sheets are extremely important. This is especially the case if they are intended for wines that you are going to export. The reason for this is intuitive. Sometimes you don’t have the opportunity to send samples for clients to try. And in these circumstances, having a good product description will make things much easier. We’re going to explain a bit more about why your company should …
Category: Specialised translation
Apart from being good, there is a single requirement for a successful advertising campaign: it must connect with its audience. There are a number of ways to achieve this: hitting home with your message, being creative and attention-grabbing, etc. But one of your strategy’s main goals must be to use language with which readers identify. Whatever country they come from. Why is it so important to translate campaigns? International marketing in the age of the internet can give your business …
Good-quality translation is essential for any business wanting to gain exposure to international markets, and the fashion industry is no exception. Translating for the fashion industry is a specialised activity involving very specific expertise. Read on to find out why. Translation in the fashion industry This type of translation has very specific features, and the language used is highly technical. In fact, you will come across terminology that is unique to this field. For this reason, being able to count …
Scientific translation is a type of specialized translation which is probably among the most challenging for a translator. If you have to translate a scientific article for a journal, you should know that they have very strict rules in terms of length, writing style, and text formats. How do you translate scientific articles? We explain it all in this article. Features of scientific translation Scientific translation, as the name suggests, is the translation of scientific texts that may be about …
Did you know that interviews are one of the most frequently transcribed formats? That’s right, and it’s not particularly surprising, since they make up an important chunk of the work done by journalists, researchers, etc. You may already know that they can be transcribed in several different ways, and in this article we’re going to talk about how to transcribe an interview so that it’s as faithful as possible to the original material, free of errors, and done in the …