Many companies starting to work with an international focus have the goal of exporting their products to China someday. It is a perfectly valid idea, as the Asian giant remains a commercial juggernaut. However, as its statistics demonstrate, China is an exporter but not an importer. Therefore, before starting this process, you’ll have to properly outline your strategy. We’ll tell you how to do this. What you should know about exporting to China First of all, there will be stipulations. …
Category: Culture and Localization
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Culture and localization are two fundamental concepts in professional translation. This space is dedicated to interesting facts and the characteristics of each language.
Multinational Spanish brands are the big companies that have made a lot of moves to position the country as a reference in international markets. Obviously this hasn’t been simple, and in many cases it is due to strategic work that has been correctly carried out. Let’s take a look at some of the reasons that have led to business success, so that your company can emulate them. What have the Spanish multinationals done well? Inditex, Iberdrola and Telefonica are just …
International hotels are a sign of prestige. They have the ability to attract people from all over the globe and connect paradisiacal destinations with those eager to see the world. But what makes a hotel an international benchmark? In short, everything depends on having a well-functioning commercial strategy that captures the public’s attention. The key is precisely there, with the public. We’ll tell you all about it. The importance of language There exists a cliché that English is the language …
If you’re planning to internationalize your company when the time comes, you’ll need to have a good grasp of the most common business languages. To do so, the best option is to work with a professional translation agency to help you maintain fluid communication. Now, if you want to take this step forward, first you have to find out what the most important languages in the business world are. Use these languages for your international business Today, these are the …
There are businesses or services in which it is essential to work with professional translators in order to reach target markets abroad, whether due to the specific nature of the business’s offering, or the fact that markets in different countries are being targeted. As such, venues like a ski resort, which bring together ski enthusiasts from around the world, need a perfectly composed website to clearly communicate what they have to offer to anyone that might be interested in their …