There is a very close relationship between business and international marketing. At the end of the day, if you want to expand your company to reach new horizons, you’ll have to rely on advertising. For this reason, it’s fundamental to have a good marketing strategy in place that can help position your products in new foreign markets. In this complex process, correctly using the target country’s language is essential to guarantee success. We’ll explain why What does international marketing involve? …
Category: Companies
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Business tips, international news and specialised translation for all kinds of businesses. Expand your company internationally with these tips and updates.
Being efficient is always one of the most sought-after qualities for businesses. That is: achieving more or the same for less. For this reason, the question ofhow to reduce company costs is always so important and, at the same time, difficult to answer. If you want to know how you can make your advertising campaigns more efficient, keep reading. We’ll explain everything here. Tips for reducing advertising costs Let’s have a look at some guidelines that could be helpful if …
What do you know about balance sheets and their structure? These documents are essential for companies, given that they help to maintain good financial health. What’s more, they are very useful when it comes to making strategically important decisions, since they show you what resources you do and don’t have. If you’ve never heard of them, we’re going to tell you what they involve, how they’re structured, and where you can indicate outsourced services. Shall we begin? What is a …
Today, social networks such as Facebook, LinkedIn or Google +, among others, allow users to get closer to potential customers, making them an optimal tool for selling on social media. Have you heard about social selling? In this article, we tell you what it entails and how to apply it. What is social selling and what does it involve? Social selling is the technique of using social media language with the aim of selling something. Through it, you can get …
Why are translation agencies so important today? The current labor and business sector is demanding specialized content. There are other personal reasons that may also require specialized translation. What are the reasons for the growing number of these types of projects? Here are some of the factors that you may have noticed. One of the most important is that, as you can see from your own experience, communication is a key element in the business setting and in the personal …