Taking into consideration all the elements of your e-commerce site requiring translation will offer you greater control when it comes to establishing you brand image before customers. Communication is a key element for connecting with your customers and, at the same time, will naturally vary according to their profile, age and socio-economic level, among other factors. That’s why it’s important that you look after this tool, not just on your main homepage, but also in your translations. Aspects to bear in mind when it …
Category: E-commerce
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In blarlo’s e-commerce category, we give you the keys to internationalize your online store: translation and localization of product pages, e-commerce SEO, and adaptation to each market to improve conversion and sell more in other languages.
The majority of e-commerce platforms allow you to offer your content in several different languages at the same time. However, for the best user experience, we recommend opting for a tailor-made translation of your Magento, Shopify or other online store. As Magento is one of the leading and most popular options on the market, we’ve put together this guide to help you figure out how to proceed. What elements do you need to translate on Magento? Magento comes ready to facilitate …
Translating a Shopify store will allow you to better reach your customers. You can convert the various elements into several different languages: a great option if you want to expand into other markets. To achieve the best results, you’ll need a thorough understanding of what this platform allows you to do. If you want to find out more, keep reading to discover everything you need to know. What elements do you need to translate on Shopify? A Shopify store is …
Do you have a website? If so, it’s very likely that you have a plug-in installed to translate a WordPress theme. Or, at the very least, that you’ve been looking for one. And although this is the most comprehensive CMS in the world, the majority of its themes are only available to download in English – meaning that if you have a page in Spanish, this can cause problems that will impact your users or customers. We’ll help you resolve …
A fundamental element when doing business on an international scale is the role of translation in customer experience or CX. You must keep in mind that the customer experience is key to the healthy growth of our business and influences the company’s brand image and reputation. Well, the way we address our current or potential customers will be decisive in their attitude towards us; we need to convey our interest, our understanding of each country’s culture, our attention to detail …