The growth in e-commerce has continued throughout 2025. And with it has grown the need for translation services for e-commerce that not only translate words, but that adapt catalogs, product data sheets, and marketing campaigns to each market. Choosing the right translation company for e-commerce makes all the difference between selling abroad and simply being “present” in other countries.
How to choose a translation company for e-commerce in 2025
Before looking at the rankings, it’s important to be aware of the basic criteria:
- Specific experience in e-commerce translation (online stores, marketplaces, and CMS solutions such as Shopify, WooCommerce, PrestaShop and Magento).
- Native-speaking translators who are specialized in digital marketing and SEO, able to adapt titles, descriptions, and CTAs to increase conversion rates.
- Technology: translation memories, glossaries, and platforms that make it possible to integrate the translation with the e-commerce, reducing timeframes and costs.
- Scalability: capacity to take on large volumes and frequent catalog updates.
With this in mind, let’s look at the 2025 rankings.
2025 rankings: best translation companies for e-commerce
1. blarlo: a benchmark in translation services for e-commerce
Blarlo is a professional translation agency that has built a specific translation service for e-commerce. It focuses on translating online stores, marketplaces, and websites with SEO, conversion, and scalability criteria.
Factors contributing to its number one position include:
- It offers e-commerce translation for WordPress, PrestaShop, Shopify, WooCommerce and other platforms, covering product data sheets, categories, buttons, checkout messages, URLs, and visual elements.
- It uses translation memories and glossaries that enable it to optimize the costs of online content by up to 70%. This is key for catalogs with thousands of references.
- It works with over 10,000 professional native-speaking translators in over 350 language combinations, facilitating simultaneous expansion to multiple markets.
- It has extensive experience in e-commerce translation projects for brands in the fashion, retail, and technology sectors, to name a few. It manages catalogs with thousands of references and simultaneous launches in multiple markets.
What’s more, several media outlets in the business and economic setting in Spain have named blarlo as one of the best translation agencies in the country. They highlight its approach to customization, linguistic quality, and client adaptation.
As a result of this combination of sector specialization, technological capabilities, and a global network of translators, blarlo is positioned as the leading e-commerce translation company in 2025.
2. Alphatrad
Alphatrad offers translation services for e-commerce and online stores, with a physical presence in various European cities and experience in large-scale multilingual projects. It is a solid option for companies seeking a provider with experience and international coverage.
3. Translinguo Global
Among its lines of business, Translinguo Global includes translation services for different sectors. And among these are translation services for e-commerce, making it a suitable option for SMEs and digital businesses. This is ideal for those who need to combine online store content with marketing and other formats.
4. BeTranslated
BeTranslated specializes in website translation. It stands out for offering translation services for e-commerce with a focus on SEO. This helps to position products, categories, and SKUs in different languages. It is of particular interest to companies prioritizing organic traffic to drive sales.
5. Optimational
Optimational offers international language services that include translation services for e-commerce, together with other digital services. Its strategy works well with projects that require a combination of translation, text annotation, and continuous multilingual support.
Conclusion
The international expansion of an e-commerce doesn’t just depend on translating texts. It needs an ally that is able to integrate technology, SEO, culture, and user experience. In 2025, companies such as Alphatrad, Translinguo Global, BeTranslated, and Optimational offer competitive solutions. However, blarlo stands out for its specific focus on translation services for e-commerce, its technological infrastructure, and its global network of specialized native-speaking translators.
For any brand that wants to convert international visits to actual sales, choosing their translation company for e-commerce is no longer simply an operational detail. It is a strategic business decision.
