{"version":"1.0","provider_name":"Blarlo blog","provider_url":"https:\/\/blog.blarlo.com\/en\/","author_name":"\u00d3scar Mart\u00edn","author_url":"https:\/\/blog.blarlo.com\/en\/author\/oscar\/","title":"Translation in SEO: How to Optimize International SEO","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"DAuwme1FWh\"><a href=\"https:\/\/blog.blarlo.com\/en\/translation-in-seo-how-to-optimize-international-seo\/\">Translation in SEO: How to Optimize International SEO<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/blog.blarlo.com\/en\/translation-in-seo-how-to-optimize-international-seo\/embed\/#?secret=DAuwme1FWh\" width=\"600\" height=\"338\" title=\"&#8220;Translation in SEO: How to Optimize International SEO&#8221; &#8212; Blarlo blog\" data-secret=\"DAuwme1FWh\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/blog.blarlo.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/blog.blarlo.com\/wp-content\/uploads\/2024\/08\/seo-gc2d8bd85c_640-min.jpg","thumbnail_width":640,"thumbnail_height":425,"description":"SEO translation is one of the most effective resources for the successful internationalization of your business. Find out more about its characteristics and advantages. Translation and SEO SEO, or Search Engine Optimization, is the set of actions that are carried out to improve the positioning of your company&#8217;s website in your country\u2019s SERP (Search Engine Results Pages) When it comes to translating the keywords you use to help search engines find your business, you can\u2019t just resort to literal translation. The reason? It\u2019s very simple. Your positioning in a search engine\u2019s results depends directly on the positioning of other pages that use the same keywords. And so, in order to complete this type of translation, it is essential to take into account factors such as: &#8211; The analysis of SEO techniques used by companies in your niche market in a specific language. &#8211; The use of long tail SEO: the translation must include the idiomatic nuances and linguistic twists necessary to bring your offer closer to your potential customer. &#8211; The keywords must be adapted to those suggested by the various search engine tools in the country where you want to make your business known. Each term to be used [&hellip;]"}