{"version":"1.0","provider_name":"Blarlo blog","provider_url":"https:\/\/blog.blarlo.com\/en\/","author_name":"\u00d3scar Mart\u00edn","author_url":"https:\/\/blog.blarlo.com\/en\/author\/oscar\/","title":"Translate your newsletters and grow your potential reach","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"meMGZrmkga\"><a href=\"https:\/\/blog.blarlo.com\/en\/translate-your-newsletters-and-grow-your-potential-reach\/\">Translate your newsletters and grow your potential reach<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/blog.blarlo.com\/en\/translate-your-newsletters-and-grow-your-potential-reach\/embed\/#?secret=meMGZrmkga\" width=\"600\" height=\"338\" title=\"&#8220;Translate your newsletters and grow your potential reach&#8221; &#8212; Blarlo blog\" data-secret=\"meMGZrmkga\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/blog.blarlo.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/blog.blarlo.com\/wp-content\/uploads\/2024\/08\/stephen-phillips-hostreviews-co-uk-3Mhgvrk4tjM-unsplash-1-scaled-e1641808880494-1.jpg","thumbnail_width":640,"thumbnail_height":427,"description":"Newsletters are a key tool when developing an online business. They allow a means of direct communication with subscribed customers as well as a means to provide extremely valuable metrics on the marketing campaigns being carried out by the business. This type of email can be segmented according to the preferences of the user which facilitates user segmentation and bespoke marketing so that the information which arrives is tailored to only the user. Know your audience and increase your business opportunities In order for newsletters to have such a positive and measurable effect on the target audience, it is vital that you understand the audience you are targeting and of course, their language. It is not worth having 100,000 subscribers if more than half do not understand the marketing language being used or find it difficult to understand the information you provide to them. Your audience will end up unsubscribing from your email or simply sending the mail to the trash bin. Translating newsletters will broaden your audience The best strategy for converting prospects into genuine customers is simple: you must know what they want and how they want to receive your products. If a large proportion of your audience [&hellip;]"}